Like you, we want to do better

With the plastic waste crisis mounting, it’s becoming increasingly hard to silence that haunting feeling we all share—plastic guilt. By designing products that never end up in the trash, we want you to feel comfortable knowing that living in a clean home no longer means creating more waste in the world.

Curbside recycling is broken


Plastic waste in the U.S. that does not get recycled

36M tons

Average plastic waste generated in the U.S. in a year


Empire State Buildings' worth of trash that sits in landfill every year

Responsible Replenishment: a new frontier in product design

Designing for the full life cycle of our products means tossing away preconceived notions about how the most humble products are created, used, and disposed of. We take pride in carving a new path forward where the burden of waste is no longer on the customer, but on the companies who create and manufacture the products we use.

How it works

Small team, big dream

Jan 2022

Outlines launched in Manhattan’s Garment District

5 person team

Luke, Meg, Yasmine, David, and Annie. Drop us a line to say hello!

1 cheerleader

Our office pooch named Tilly

Winner: Good Housekeeping Awards 2022, Best Cleaning & Organizing

Winner: House Beautiful Live Better Awards 2022

Winner: Core 77 Design Award 2022, Best of Home and Living

"Outlines showers your home with recyclable options"

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